In an industry where only the best in practice, state of the art products, and highly innovative design concepts rule the marketplace, a lot of effort must be put forth in a product to stand out from the rest. This case study investigates how Natural Paving USA brought a vision into reality while raising the bar for pavers in the hardscape industry.
As outdoor living areas grow in popularity, architects, builders, landscapers, and designers are continuously searching for innovative ways to incorporate durable, environmentally friendly, yet cohesive building materials into their projects, the use of hardscapes is one that is often relied upon as it creates a beautifully functional environment that requires less watering. Although much of the building industry is accustomed to using manmade building products, such as concrete pavers; these products still cannot replicate the same environmental credentials, quality, color, and durability that can be found in natural stone products. Natural Paving USA’s extensive line of hardscape products are derived from the earth; therefore, they are more durable while maintaining their natural characteristics for an organic look and feel creating a seamless blend with the surrounding environment.
Natural Paving USA offers an extensive line of hardscape products, such as patio and traffic pavers, coping, step treads, countertops, and porcelain tiles for exterior spaces. Because of the durability, natural beauty and cohesion of the product line, they are often used as the cornerstone in creating inspirational outdoor spaces, such as the one featured in TNAH 2018.
The International Builders Show (IBS) is one of the nation’s largest conventions and is the pinnacle of trade shows within the construction industry, as it attracts both vendors and attendees from every phase of the construction industry, and from across the globe. Each year, since 1984, the NAHB along with partners, set out to build The New American Home (TNAH), unveiling it during the annual IBS. TNAH showcases the most significant developments in home building, allowing industry professionals to glean new ideas that they can replicate within their own building projects. The home incorporates elements from the NAHB Green Building Standard and embodies only the highest levels of quality, safety, aesthetics, and sustainability. This year, Natural Paving USA, was selected to showcase in TNAH 2018, as it was recognized that the product lines offered fit within the high standards the NAHB sets forth for the home.
The New American Home 2018 was able to fully incorporate the entire product line offered by Natural Paving USA, throughout its impressively sprawling 65,000 square foot lot. To create the classic yet modern sense felt through the home, the design team chose grey tones for all the pavers which not only tied the different paver styles together, but also echoed the color pallet found within the home. Blending classic Mediterranean design with fresh modern elements, the hardscape products naturally fit right in with the design concept.
During the course of the 2018 International Builders Show, when Architects, Builders, and Landscape professionals got a chance to tour TNAH they were repeatedly impressed; from the point of arrival guests are greeted with De Terra Promenade pavers, which cover approximately 10,000 square feet of driveway, followed by Vitripiazza Porcelain in the entryway, patio, courtyard, and even internally throughout the home. The terraced backyard living areas combine 224 massive solid stone Step Treads with 1,000 linear feet of Pool Coping that lead:
“to the beauty of the 2100 square foot pool deck for which the Premiastone pavers create a space that is both spectacular visually and functional!”.
In an interview with John Kolb, Executive VP for Legacy Custom-Built Homes, the builders of The New American Home 2018, he describes the experience working with Natural Paving USA:
“Legacy was so glad to use the products from Natural Paving USA for the hardscape for the 2018 TNAH because we have seen and used so many of the other flawed choices over our years of building custom homes. The pavers are natural and beautiful as well as durable and stronger than any other natural option. Because they are solid stone they do not discolor over time which is a very negative reality to many other products that we have had to choose from in the past.”
Legacy Custom-Built Homes - John Kolb, Executive VP
When asked why they chose products such as Classicstone in Promenade and the Premiastone in Platinum, in addition to Step Treads, Coping, and De Terra Stone, it was because these:
“paired perfectly with the vision for the home which was to use clean lined, high quality products while maintaining the organic and warm feel that only comes from materials that are not man made but instead are cut from natural stone.”
Legacy Custom-Built Homes - John Kolb, Executive VP
The response from visitors to TNAH 2018 has been overwhelmingly positive towards the Natural Paving USA products, guests were eager to ask questions such as durability, color and size options, and if they were indeed solid stone. Many of the visitors were genuinely impressed and excited to learn about a very practical new product that they could see themselves offering to future clients. It is clear Natural Paving USA is the new alternative in hardscapes by offering a natural yet innovative product line which meets only the highest standards set forth within the hardscape industry.
To learn more about the hardscapes featured in The New American Home 2018, or to see the entire line of Natural Paving USA’s products visit our website www.naturalpavingusa.com or call us at (888) 240-8704.
